DIGITAL-TECHNOLOGY

B&T Awards Honour Digital

Friday 21 November 2008

The 2008 B&T Awards have attracted the strongest ever participation from the digital community, recognising excellence in the sector across four distinct categories. These are: Interactive Agency, Digital Services Company, Best Digital Campaign and the inaugural category - The KPMG Digital

Online time dominates consumer viewing

Friday 21 November 2008

Social networking is now entrenched as a mainstream practice among Australian consumers, with users increasingly shunning marketing messages and turning to their own networks for advice. According to Forrester Research’s latest report, Australian Adult Social Technographics Revealed, three

Belong restructures

Friday 14 November 2008

Marketing communications network Photon is splitting apart its company Belong into two parts, with the Melbourne office keeping its name as Belong and the Sydney office, originally called Legion Interactive, now to be renamed as Be.Interactive.

Destra in administration

Thursday 13 November 2008

Prime Media Group have placed digital media company destra in voluntary administration on Thursday following the collapse of salvage bids to sell destra’s profitable assets including Magna Pacific.It is understood that key destra financial backer the St George bank appointed Korda Mentha’s David

Ad agencies mislead market on digital

Monday 10 November 2008

Australian businesses plan to invest more than AUD$17.9 billion dollars on digital services in 2009, a survey by the Australian Interactive Media Industry Association (AIMIA), IBM and Hyro has claimed. AIMIA’s first annual AIMIA Digital Services Index reported that revenue generated through

Online advertising still strong

Monday 10 November 2008

Online advertising has experienced a 30% growth year-on-year, with advertisers spending a record $450 million in the third quarter of this year, new figures from the Interactive Advertising Bureau (IAB) Australia have revealed.

No downturn for Dauman

Friday 17 October 2008

Despite Viacom's shares sinking to all time lows this week, CEO and president Philippe Dauman told the Mipcom audience in Cannes on Monday that entertainment and rich content will ride through any downturn.

Wanted Digital opens

Thursday 31 July 2008

A trio of former agency execs are have gone it alone with their own "gimmick free" digital agency.

Digital Radio and ad agencies in sync

Thursday 29 May 2008

LEADING Australian creative and media agencies have linked with the major radio networks to form a new group that will look at the challenges of introducing digital radio to the country.

Déjà vu all over again?

Monday 05 May 2008

Could there be another tech crash around the corner? KPMG partner Malcolm Aldercompares conditions now with those at the time of the dot.com crash of early 2000.

Newsletter 21 November 2008

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