SOCIAL-NETWROKS

YouTube keeps eyeballs on ads:report

Thursday 18 December 2008

A new study claims that YouTube viewers recall on advertisements and branding is up to 14% higher than watching the same ad on television.

PeopleBrowsr goes alpha

Friday 12 December 2008

One.Tel founder Jodee Rich’s new social media platform PeopleBrowsr made its public debut in alpha to the Twitterati community this week.

Australian social media metrics specialist BuzzNumbers has launched its service globally following extensive trials with offshore clients. The web-based service provides a suite of social media intelligence products that help companies track report and measure the online media value

PeopleBrowsr to launch on Dec2

Monday 01 December 2008

PeopleBrowsr, the social networking aggregator devised by former One.Tel founder Jodee Rich will be unveiled tomorrow.

Online time dominates consumer viewing

Friday 21 November 2008

Social networking is now entrenched as a mainstream practice among Australian consumers, with users increasingly shunning marketing messages and turning to their own networks for advice. According to Forrester Research’s latest report, Australian Adult Social Technographics Revealed, three

Adknowledge on acquisition drive

Monday 10 November 2008

Social networking advertising specialist Adknowledge is on an acquisition spree, sweeping up online marketing services company Lookery and Adonomics in the last week. Financial terms were not disclosed.

Profero names social media offering

Friday 31 October 2008

Digital agency Profero has created a new global department for its social media professionals, called The Hive.

SOCIAL NETWORKS SET TO DRIVE ONLINE AD SPEND

Friday 10 October 2008

As MySpace co-founder Brett Brewer arrived in Australia last week, he came weighted with a sense of foreboding as the US financial markets tumbled, yet for Brewer now the chairman of international social networking ad serving network Adknowledge, his faith that digital will ride through the storm

Adknowledge expands local presence

Friday 22 August 2008

Global social networking advertising specialist Adknowledge is ramping up its presence in Australia, investing locally in resources and launching a new expanded product range. The online media business which is headed up by former MySpace founder Brett Brewer is a one stop shop for social network

Social media start-ups go global

Friday 09 May 2008

Mobile social networking company migg33, online arts community RedBubble and mobile social media outfit BluePulse have been ranked as the top three Australian social media start-ups of 2008, by social media analyst group Metarand.com.

Newsletter 09 January 2009

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