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Obama strategist heads to Aus

11 February 2009 | by Natalie Apostolou Print this article Comments Share this article

The digital strategist behind President Barack Obama’s online presidential campaign, Ben Self, director and founder of Blue State Digital, is in Australia this week for a series of industry speaking engagements.

Team Obama retained BSD to manage the online fundraising, constituency-building, issue advocacy, and peer-to-peer online networking aspects of his 2008 Presidential primary campaign. The campaign relied on online and mobile tools to attract over three million donors to contribute over US$500 million online, and garnered over two million social networking participants that supported over 200,000 events across the US.

Self will join Malcolm Turnbull as that the keynote speaker at the Internet Industry Association annual gala dinner on Thursday 12th will also appear at IIA sponsored private events in Melbourne and Canberra.

Self is also on the keynote line-up at the X|Media|Lab Media ’09 Conference on February 13, to be held at Jones Bay Wharf, Pyrmont. He joins CEOs and senior executives from Washingtonpost.com, Newsweek Interactive, BBC, The Guardian, Google, The Hyperfactory, WidgetBox, Wikipedia, Norwest Venture Partners, New York’s The One Club, Droga5 and Fairfax Digital. Fairfax Media CEO Brian McCarthy, will give the opening keynote, in his first public speech since his appointment last December.

For further details on Blue State Digital and Ben Self’s appearances and bookings go to:

http://www.couchcreative.com.au/kingmaker09/


Tags: social

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