A poll on the habits of nearly 4,000 internet users has found that Twitter users buy more music than their tweet free cousins.
Twitter users were more likely to have purchased a CD in the last
three months ( 33% vs 23%) and much more likely to have purchased a
digital download (34% vs 16%) according to the study conducted by NPD.
Twitter users were also more likely to listen to online radio, listen
to music online on social networking sites and watching music videos
online
Russ Crupnick, entertainment
industry analyst for NPD said “Based on their music-purchasing history,
active Twitter users are simply worth more to record labels and music
retailers than those who are not using Twitter.”
However it's not just the record labels who are making more money
using Twitter. Indie musician Amanda Palmer has told how she made $19,000 in a month by leveraging a 30,000 strong Twitter fan base.
Palmer says the idea stemmed from a joke to her fans on twitter,
“i hereby call THE LOSERS OF FRIDAY NIGHT ON THEIR COMPUTERS to ORDER.”
9:15 PM May 15th from web
The hashtag #LOFNOTC
hit Twitter's trending topics and she quickly started selling t-shirts
that were frantically designed on the spot with a magic marker.
Palmer is understandably excited by what she has been able to gain despite making little from the record deal exclaiming:
TOTAL MADE THIS MONTH USING TWITTER = $19,000
TOTAL MADE FROM 30,000 RECORD SALES = ABSOLUTELY NOTHING.
