Category: Updates

Time trial

Time trial

Undoubtedly the Lance Armstrong interview and revelations has put the world of cycling under increasing scrutiny in recent weeks.

There have been endless debates in the media about the reputation of cycling in the wake of it all.

Which makes Pacific Magazine’s decision to launch Bike magazine this week either an inspired move – or the worst piece of timing in the history of publishing.

Time will tell.…

Kia’s ‘Man of Now’ gets spoofed

Kia’s ‘Man of Now’ gets spoofed

By now most of you will have seen Kia’s new TV spot ‘Man of Now’; the one where a new age man strides suavely down the street talking to camera about his sophisticated modern male tendencies.

Some love it, some think it’s damn annoying.

Either way, it’s certainly asking to be spoofed, and that’s exactly what boutique production house Priceless Productions has done.

The new web video features a heavy-set caucasian man strolling down the street, checking out babes, checking into bars he’s never been to, and lamenting the fact that his dad won’t give him the Foxtel premium account password.

The poetry flows something like this:

“I’m racist but not around my black friends, I’ve got three Facebook accounts, two mobile phones and one relationship. I don’t consider hand-jobs cheating.

“I’m wearing a big watch because I’ve got small balls. I’m wearing my mate’s undies because I shit myself watching Dexter. I spent $20 on my mum for Christmas. My haircut cost $80.

“I’m a gluten-free-choosing, daily deal-using, buffet-abusing tightass fuckwit. I’m international, I’m interconnected I’m interrupting people all the time because everything I say is fucking hilarious….”

In the final scene he arrives at his neat looking white hatch-back, farewells the viewer, opens the door with a self-satisfied swagger, and notices the parking ticket stuck to his windscreen.

Nice.

What do you think of the Kia spoof? Leave your comments in the box at the end of this article.

Flooded in Qld residents surf the water

What do you do when flood waters have invaded your roomy property?

You get on your quad bike, strap a wakeboard on the back and get surfing.

This picture shows Michaela Yore, sister of Ikon Brisbane’s client services director Sharon Clarke, and her husband making the most of the swollen Logan River.

 

Yore lives on a 500 acre property at Cedar Grove through which the Logan River winds its way through.

But, not satisfied with wakeboarding, Yore and her husband Denis planed to splice together a double-length ski rope so they could get further out onto the play and attempt to water ski.…

Bauer’s Deb Thomas to launch Kirstie Clements’ book

Bauer’s Deb Thomas to launch Kirstie Clements’ book

Australian magazine queen Deborah Thomas will tonight launch Kirstie Clements’ much anticipated book, The Vogue Factor, at a Champagne-studded celebration in Surry Hills.

Thomas, whose list of high-profile roles include Bauer Media’s current head of brand development and public affairs, a judge on Celebrity Apprentice, local councillor for the suburb of Woollahra and  former editor of the Australian Women’s Weekly, is also a long time friend of the ex-Vogue editor.

Following her blunt dismissal from NewsLifeMedia in May last year, after a career spanning 25 years and 13 as editor of Vogue, Clements tells the story behind the headlines, and takes us behind the scenes of a fast changing industry.

“From her humble beginnings growing up in the Sutherland Shire in Sydney to her brilliant career as a passionate and fierce custodian of the world’s most famous luxury magazine brand, Clements lifts the lid on her Vogue world, a universe that brims with dazzling celebrities, fabulous lunches, exotic locales and of course, outrageous fashion,” a media release from Melbourne University Publishing said today.

Guests will sip on Moët Chandon and Belvedere vodka cocktails while getting their copies signed at Surry Hills’ Japanese restaurant, Toko, from 5:30pm onwards.

The Vogue Factor hits bookstores today.…

Emerson hops over the NBN

The Networker is on tour for the next couple of weeks and will be bringing you some of his favourite ads from the US of A.

Let’s start off keeping the flavour distinctly Australian, or at least an American company’s use a political punchball the NBN for a little promotional activity.

Although it seems our cousins still can’t quite get past the stereotype of kangaroos and the outback though.…

Opa BlackBerry style

Opa BlackBerry style

The Networker wonders whether the creatives bbehind the new BlackBerry Super Bowl spot are scrambling to reshoot it based on the insporation from these versions of it.

Whilst one is definitely zeitgeist the other has more BlackBerry potential, given the peculiar ‘Wake Up’ teaser campaign last year.

For those of you wondering, the head in this one is that of Thorsten Heinz, BlackBerry’s CEO. Not sure we’ve heard the song before though……

Bauer’s Deb Thomas to launch Kirstie Clements’ book

Bauer’s Deb Thomas to launch Kirstie Clements’ book

Australian magazine queen Deborah Thomas will tonight launch Kirstie Clements’ much anticipated book, The Vogue Factor, at a Champagne-studded celebration in Surry Hills.

Thomas, whose list of high-profile roles include Bauer Media’s current head of brand development and public affairs, a judge on Celebrity Apprentice, local councillor for the suburb of Woollahra and  former editor of the Australian Women’s Weekly, is also a long time friend of the ex-Vogue editor.

Following her blunt dismissal from NewsLifeMedia in May last year, after a career spanning 25 years and 13 as editor of Vogue, Clements tells the story behind the headlines, and takes us behind the scenes of a fast changing industry.

“From her humble beginnings growing up in the Sutherland Shire in Sydney to her brilliant career as a passionate and fierce custodian of the world’s most famous luxury magazine brand, Clements lifts the lid on her Vogue world, a universe that brims with dazzling celebrities, fabulous lunches, exotic locales and of course, outrageous fashion,” a media release from Melbourne University Publishing said today.

Guests will sip on Moët Chandon and Belvedere vodka cocktails while getting their copies signed at Surry Hills’ Japanese restaurant, Toko, from 5:30pm onwards.

The Vogue Factor hits bookstores today.…

Emerson hops over the NBN

Emerson hops over the NBN

The Networker is on tour for the next couple of weeks and will be bringing you some of his favourite ads from the US of A.

Let’s start off keeping the flavour distinctly Australian, or at least an American company’s use a political punchball the NBN for a little promotional activity.

Although it seems our cousins still can’t quite get past the stereotype of kangaroos and the outback though.…

Katie Rigg-Smith to take charge at Mindshare

Katie Rigg-Smith to take charge at Mindshare

Katie Rigg-Smith is set to take on the top job at GroupM agency Mindshare after yesterday’s resignation of James Greet.

She will be the only current female head of a media agency in Austrlia, currently holding the role of chief strategy officer at the agency, which she has been with for 14 years since joining as a graduate trainee.

Greet announced yesterday he is set to join rival Ikon in July, after three years at the helm of Mindshare.

The agency has also confirmed today Sharb Farjami has been lifted to the role of chief operating officer for the Australasian division.

Mindshare Asia Pacific CEO Ashutosh Srivastava said: “Our approach has always been to look within for leadership, provide accelerated growth to our brightest stars and groom them into senior positions early.”
According to an official release from Mindshare today both roles start immediately, throwing into question wether Greet will be made to serve out his three-month notice period before taking over at STW-owned Ikon, with Mindshare’s parent company WPP holding a stake in STW.…

Radio Ratings: WSFM overtakes 2Day FM

Radio Ratings: WSFM overtakes 2Day FM

Radio station 2DayFM has been knocked off its pedestal as ratings drops in the important breakfast and drive slots sees WSFM take the coveted title as Sydney’s number one FM station.

Australian Radio Network’s WSFM now rules the market with 8.5% as rival 2DayFM’s overall Monday to Sunday audience share slides from 9.3% to 8.4%.

Driving 2DayFm’s loss was a 1.8% drop in the drive slot which is led by Fifi & Jules Tuesday to Friday and Hamish & Andy on Monday’s.

 

The drop has seen the station lose its number one spot in drive to 2GB.

The Kyle & Jackie O Breakfast was also dealt a slight audience dip of 0.8%, however the duo continue to lead with a 10.2% share.

Duncan Campbell, Australian Radio Network’s (ARN) national content director, said: “It’s a fantastic day for us. It’s driven by a solid strategy executed through genuine hard work from one of the best teams in the business. WSFM has consistently been the number 1 FM Sydney station in our 40-54 target demographic over a number of years, but to go beyond this is a real achievement.”

 

 

Nova 96.9’s breakfast duo have added half a point, growing their share of Sydney’s breakfast audience to 6.8% in the latest Nielsen radio ratings survey.

Meanwhile, talk station 2GB has maintained its grip on breakfast with a 15.7% share and regained number one spot in drive after adding 0.8 points to hit 11%.

2GB also continues to dominate the Sydney radio market with an overall share of 13.2% after adding 1.2% on the previous survey result.

 

The good times continued for ARN in Melbourne where Gold 104.3 added 1.7 points to its overall share to overtake DMG Radio Australia’s Nova 100.

The jump has seen Gold narrow the gap between itself and Melbourne’s number one FM station, Southern Cross Austereo’s Fox Fm, to just half a point.

Gold’s growth was driven out of breakfast where it jumped 1.6 points to take a 6.9% share. In drive the station added 1 point to claim a share of 8.1% putting it above fellow ARN station Mix 101.1.

Mix 101 dropped slightly in both breakfast and drive, by 0.6 and 0.3 points respectively.

DMG’s smoothfm performed better again in Melbourne than it did in Sydney, this time growing by 0.7 points in breakfast and 0.6 in drive.

Southern Cross Austereo’s Triple M overtook Nova 100 in breakfast after posting audience growth of just under one point.

3AW ratings have continued to drop in the second survey of the year. The talk station shed 1.1 points in Monday to Sunday, one point in breakfast and half a point in drive.

In the previous survey 3AW suffered a 1.2 drop in breakfast and a massive 2.1 point decline in drive.

In Brisbane SCA’s B105 was the success story as it jumped 1.8 points to take an overall share of 11.6% and is now chasing FM runner-up Nova 106.9.

B105 has moved from third place in breakfast to first after adding 2.2 points to take 11.9%.

The growth puts the station ahead of ARN’s 97.3FM (11.7%), Nova (10.9%) and Triple M (9.5%).

In drive B105 is now neck-to-neck with 97.3FM with both sitting on 13.2%.

There were both highs and lows for Adelaide radio stations as the latest ratings survey.

Overall, the most growth was recorded by Triple M which added 1.1 points to its Monday to Sunday share to overtake Nova 91.9 and SAFM.

The largest overall loss was felt by Mix 102.3 which shed 2 points to come down to 14.8%.

In the important breakfast slot Mix lost 1.7 points and handed first place to talk station Fiveaa which also lost one point.

SAFM added 1.2 points to its share of breakfast listeners to take 8.8% and has overtaken Nova (8%).

Fiveaa continues to lead drive despite a 2.5 point drop to 13.5%.

Mix 102.3 lost 1.6 points which reduced its share to 13.1%. The drop has narrowed the gap between Mix and competitor SAFM (12.2%).

Triple M recorded the slots most growth of 2.2 points.

In Perth’s tight radio market Mix 94.5 continues to dominate breakfast despite suffering a drop of 1.7 points.

The decline has seen the Nova 93.7, which remained steady on 12.4%, sneak up on Mix.

SCA’s 92.9 dropped 1.5 points to fall out of the top four breakfast shows to be replaced by 96FM.

The competition is now even tighter in drive as three stations, Mix, 92.9 and Nova, now all sit between 13% and 14%.

Slot leader Mix dropped slightly to 13.9% while runner up 92.9 fell to 13.4% to be replaced by Nova in second place with a share of 13.8% after adding half a point.

Talk station 6PR added 1.8 points in drive, the growth pushing the station’s overall Monday to Sunday audience increase of 1 point.