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Forrester

Online retailers stand up to US counterparts

4 August 2010 | Australia’s online retail market is experiencing rapid growth and achieving better conversion rates than their US counterparts according to a new study from Forrester Research.


Online retailers warming to social marketing

7 July 2010 | Australian retailers are too focused on acquiring and converting customers, and don’t pay enough attention to customer retention, according to a new report by from Forrester Research.


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